Facebook Campaign


Facebook Campaign

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Harness the Power of Facebook and Instagram with Pinpoint Precision

Take advantage of Facebook and Instagram's extremely diverse user-base to find the exact demographic you're looking for. With Facebook Campaign, our talented team will create and build the newsfeed ad for you, to draw in the customers you desire.

We make targeting on Facebook and Instagram simple. With technology like the Facebook Pixel, custom conversion, site retargeting, dynamic retargeting, and custom audiences at our demand, our team will put your products and services in front of those who are interested in them most.

  • Managed services: our team of experienced professionals will do all the heavy lifting for you, from setting up targeting and creating geo-fenced conversion zones to providing you with monthly proof-of-performance reports.
  • Reach the right audience: our strategists target the people who will be most likely interested in your business, and then serve ads to them the perfect number of times.
  • Increased social media presence: paid Facebook advertising is a fantastic way to increase brand awareness.

Where will my ads show up?

The ads will be delivered on the Facebook newsfeed of your target audience. It is now also available for Instagram!

What do I need to do to get started?

Simply fill out the campaign order form. Provide as much detail as possible in order for the best possible experience for the client.

What does the timeline look like from order submission to campaign launch?

You will receive a confirmation email within 2 business days after the order form is submitted. A formal onboarding call is not always necessary. However, the Digital Ads team may contact you during the fulfillment process to gather more information if needed. Within 10 business days after the deliverables outlined by the team (example: different access, logos etc) is received by the team, the campaign will be launched. Note: a day or two before campaign launch, you will receive a launch email from our team sharing screenshots of the ads themselves and the landing page, if applicable. If you have any feedback this is the best time to share it.

How often can I make changes to my campaign?

After the launch of a campaign, one round of revision can be done free of cost for every 3 months. Additional revisions would incur a flat fee depending on the revisions requested.

Can I have control over the way the ad looks?

Our team will work with you to ensure the ad represents your business/brand in the strongest way possible.

Can I choose to target only Facebook or Instagram audiences?

Definitely. Your client can choose to target one or both audiences.

What do the "abandon" indicators mean in a campaign with call tracking?

What do the "abandon" indicators mean in a campaign with call tracking?
  • Unanswered – a call that is not classified as a bad call (spam, misdial, etc.), but isn’t answered
  • IVR or Voicemail Abandon – a call abandoned by the caller during the automated routing or voicemail process
  • Hold-time Abandon – a call abandoned by the caller while on hold
  • Ring Transfer Abandon – a call abandoned by the caller during a transfer